The Art of Curation

Personal finance voyeurism at its best 💸 Hannah Rimm, Refinery29

Episode Summary

As the editor of Refinery29's "Money Diaries" franchise, Hannah Rimm finds, sculpts and publishes fascinating personal finance stories. How she creates a column with such a rabid following — not to mention a high-quality comment section — is at the heart of this conversation.

Episode Notes

“I’ve learned how to choose the people who have the most interesting voices and stories and not just the ones that make $500,000 a year…I've really learned to mine for story and interesting tidbits and different kinds of people.” — Hannah Rimm

If you’ve ever read a Money Diary on Refinery29, you know they’re fascinating and a little bit addictive. Initially, it’s the scenario that draws you in; headlines like “I'm 25, I make $28,000 & I'm A Cowgirl For A Living” or “I'm 37, I Have A Joint Income Of $1.3 Million & I'm Shopping For A Second Home.” But quickly you’ll find yourself immersed in the juicy details of a stranger’s life — with the added benefit of picking up some personal finance insights along the way. It’s the same kind of pleasure as  watching (smart) reality TV.

In this episode, we get to know Money Diaries editor Hannah Rimm. As the franchise’s only curator, Hannah sifts through more than 30 submissions per week in order to feed an ambitious publishing schedule of three weekly diaries. How she creates a column with such a rabid fan base — and a high-quality comment section, no less — is at the heart of this conversation. 

Highlights, inspiration and key learnings:

• “Money Diaries” for the uninitiated
• The psychology of why “Money Diaries” is so interesting
• How she goes about deciding whom to feature
• The tie between emotions and spending
• How she ensures entries are truthful and sound
• What’s important in someone’s money story
• How she cultivates such a high-quality comment section
• The best way for a reader to make use of a Refinery29 money diary
• What changes she’s made to her own financial habits after editing this column
• On being a credit card points wizard
• How trends in the marketplace are influencing the stories being told
• How to manage “frivolous” spending (and the guilt that comes with it)
• What kinds of conversations she had about money growing up
• Her favorite money diaries
• What she learned about the art of curation from this job
• Hannah’s culture picks

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